Mlab is a Multi-Label boutique-sized distribution company that manufactures, licenses and distributes the best fashion forward brands in the Asia region. Representing emerging brands and independent labels with little or no presence but with great growth potential and expansion.
We focus on the distribution channels in the South East Asia region placing our offices in strategic Asian regions like Singapore, Malaysia and Thailand. Our customers range from concept stores to design oriented stores, departmental stores to fine luxury boutiques. Mlab identifies and understands the brand positioning and directions of the product.
TO be one of the top culture and lifestyle business provider by connecting brands to consumers. Adopting a one world one rice policy.
We provide day to day support from brands and to-go-to market strategy and after sales service..
• Develop and manage digital marketing campaigns
• Oversee a social media strategy
• Write copy for email marketing campaigns
• Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing
• Work on printed material to supplement online products
• Attend product launches and networking events
• Ensure all online orders fulfillment within stipulated time and duration.
• Prepare annual budgets by country and category
• Manage monthly tracking and brand review/report vs KPIs
• Develop category annual and mid-term strategy
• Monthly tracking of sales performance vs targets
• Negotiate for instore mechanics/promotions or activities to drive sales
• Set targets and evaluate the performance for A** launches